Projects
OUR VALUE UNLOCKED PROJECTS

Learning for better learning: Evaluating FiDA's learning partnership
Genesis was appointed to conduct a strategic and forward-looking mid-term evaluation of the Partnership for Finance in a Digital Africa (FiDA), hosted by Caribou Digital, which is the learning partner to the Mastercard Foundation’s Next Generation Financial Services (NGFS) portfolio.

Behavioural campaigns lift loans response rates by 102%
A large financial institution approached the Applied Behavioural Economics (ABE) team to increase the response rates for one of its financial services campaigns. Behavioural economics principles were successfully applied to optimise various existing customer communication channels throughout the personal loan take-up/uptake journey.

Positive impact of Passport to Success life skills on learners
The International Youth Foundation (IYF) partnered with Genesis to conduct a rigorous impact evaluation of the Passport to Success life skills curriculum provided to learners participating in the EOH Youth Job Creation Initiative.

Vision and strategy for Kenya’s National Payment System
Genesis was engaged by the Financial Sector Deepening Trust (FSD) Kenya, on behalf of the Central Bank of Kenya (CBK), to perform a market analysis of the payments landscape in Kenya, and thereafter develop a 10-year vision and five-year strategy for the National Payment System (NPS).