Cash-in-transit strategy and plan for a large retail bank
Genesis was commissioned by a tier-1 South African bank to develop an engagement strategy for cash and retail aggregators.
The bank faced a number of pressures in the cash business that required a strategic response. The final report provided an analysis of trends and of competitors in the CIT business, a review of international trends, high-level competition implication for the various engagement strategies, and a geographical and distance analysis to optimise the location of cash centres.
Based on the report, the bank adopted a new engagement model with respect of its relationships with cash-in-transit companies and rationalised excess capacity in its cash centres.