Newsletters

Getting it right requires customer, market knowledge
With margins under ever-greater pressure, banks need to ensure that pricing receives the attention it deserves. To it right, bankers need to be able to answer some fundamental questions about their markets, as well as about the behaviour of their customers.
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Bank's change of identity has sway with consumers
Consumers have associations with banking brands that don't always travel well in cross-border M&A activity. See the results of our Facebook survey of what a change to a bank’s identity would have on their customers' attitudes towards that bank.
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