Strategy and execution plan for a Namibian financial institution

Genesis was retained by a large Pan-African bank operating in Namibia to create alignment across business units, and management around its strategy and strategic execution plans.

To provide a burning platform for the strategy, we provided market insights which included a detailed competitor analysis, customer insights and CVP analysis. Interviews were also conducted with the bank's customers across its main segments (both retail and corporate banking) and internal stakeholders to identify areas for improvement.

The findings of this exercise were presented at a management conference with the objective of gathering input and gaining buy-in. Genesis facilitated the event. We were also tasked with building a project-management tool that would allow the executive committee to track initiatives that were running across the bank in 2015 and beyond.

The final deliverables of the project included a detailed report on the bank’s financial position, its CVP relative to competitors and a project-management tool. As a result of this project, the bank aligned stakeholders and used the tool to track its strategy execution.

Identification and quantification of revenue growth or cost-management initiatives, with a tracking tool for implementation, will deliver the business vision of increasing PAT from N$570-million in 2015 to N$1.3-billion in 2017.