Data-driven decision making
Data-driven decision making
Overview
We enable data-driven decision making by combining human-centred design with innovative digital tools. Although data is an increasingly important part of business and society, making sense of it can be challenging. We cut through the noise of data to ensure that our clients’ decisions are made using high-quality information.
Our methodology places an understanding of our clients' needs first, so we collect, analyse and visualise the information that matters most to them. Our clients are equipped to transform their businesses, operations and society through evidence-based decision making by leveraging data from within and outside their organisations.
Genesis supports our clients throughout the entire data pipeline. We help our clients collect and connect to data through digital surveys, mobile surveys and APIs. We mine and translate this data into insights through descriptive, diagnostic and predictive analysis. We showcase these insights through live and interactive data visualisation such as dashboards, web-apps and web-portals.
Mobile and digital surveys
Interactive dashboards
Performance and and impact reporting systems
Customer and patient analytics
Projects
Dashboard supports Covid vaccine roll-out in South Africa
Despite progress in rolling out the Covid-19 vaccination programme in South Africa, there are still millions of vulnerable individuals who have not yet been vaccinated. There is a need to implement targeted interventions, per population group and geography, to increase national vaccination coverage.
A mobile solution to supporting HIV treatment adherence
MenConnect is an innovative approach to supporting HIV treatment initiation and adherence among men living with HIV in South Africa. Genesis was responsible for crafting behaviourally informed messages that are timed to the treatment journey milestones and tailored per psychographic segment.
