Genesis Analytics assisted in the development and assessment of a new, face-to-face, system-driven, financial advice process that involved real-time information updating on customers. This involved a rigorous behavioural approach to testing and analysing the impact on market perceptions.

Genesis was commissioned by an international private equity investor to conduct the commercial due diligence of an early-stage Ethiopian technology service provider.

Genesis was requested by the Financial Sector Conduct Authority (FSCA) to assess the impact of introducing competition in the cash equites market in South Africa. In particular, over the past two years, the FSCA licensed four new trading platforms that are starting to compete against the well-entrenched JSE.

Genesis was contracted to do a baseline and follow-up evaluation of the Healthy Living Alliance (HEALA) campaign “Are you drinking yourself sick?”, which was aimed at reducing sugary-drinks consumption and promoting support for the sugar tax. 

Genesis was commissioned by an international aid agency to define the scope for the design of a new Regional Financial Integration (RFI) programme aimed at improving financial integration within SADC.

Genesis was commissioned by a Nigerian bank to conduct a channel optimisation study, which involved an analysis of 65 million transactions across the bank’s customer base. This took into account global trends in channel usage, cost and best-practice channel optimisation, and considered the relevance of these international trends within the context of the Nigerian market. 

Genesis was commissioned by a civil society organisation to review and comment on the South African government’s long-term energy planning documents, which were published in late 2016. 

Genesis partnered with the FinMark Trust to verify what impact SADC's electronic cross-border payment system (called SIRESS) was having on the cost and efficiency of cross-border payments, and to understand why banks were not making greater use of it.

Genesis partnered with a prominent private foundation in the financial inclusion community to identify what the foundation had learned from its work in expanding access to formal financial services across the continent. This review took place against a broader strategic shift towards youth employment creation as a primary objective for many donors.